LG OLED77C36LC.AEK OLED Evo C3 77" 4K Smart TV 2023

LG OLED evo.
The Trailblazer of a Definitive Decade.
What makes  LG OLED evo the pinnacle of the world's No.1 OLED brand? Iconic firsts with alluring form factors that challenge your imagination. A brighter, bolder picture² ³ ⁴ so lifelike, you feel like you're in the scene. Spectacular sound⁵ that amplifies the realism of anything you watch. And advanced technology¹ that's constantly evolving and refining how you experience TV.

A Harmony of Spectacular Sights and Sounds with a 10-Year Legacy

α9 AI Processor 4K Gen6
A Decade of Evolution at Its Core
Enter the world of α-realism¹, refined over 10 years of innovation. A portal to new universes and the sensation of feeling like you're really there. Be the main character surrounded by the exceptional picture and sound refinements of α9 AI Processor 4K Gen6.

AI Sound Pro
Step Into a Realm of Cinematic Sound
The movie theater comes home with AI Sound Pro. Heart-pounding, room-filling, crystal-clear audio surrounds you for a level of immersion that's virtually unheard of.

Brightness Booster
Behold Even Brighter OLED
LG OLED's iconic self-lit pixels shine brighter² ³ than before with the Light Boosting Alogirthm⁴, Light Control Architecture, and other refinements driven by α9 AI Processor 4K Gen6.

Synergy Bracket
Screen and speakers in harmony
Designed specifically for LG OLED C3⁵, the bracket fits seamlessly to your TV, whether mounted to the wall or placed on a stand. As well as being a sleek match for your interiors, it pushes the Triple Up-Firing Speakers to reach their peak potential.

Hear Sounds and Sights Come Together as One

TV and Soundbar in Harmony
Use your LG OLED TV with an LG Soundbar, and they work together like one speaker to create three-dimensional concert hall sound.

More Sound Settings
Enjoy better control of your soundbar through your LG TV's on-screen settings menu.

Ultra Slim Design
Boundary-Defying Dimensions
Sleek in virtually every way. LG OLED evo C3 blends into the background with almost invisible bezels⁶ for a screen with no boundaries. Watch its slim dimensions, refined over 10 years of design iterations, harmonize with your space.

SELF-LIT OLED
No Backlight Necessary
Pixels reachest their brightest, most brilliant potential when they stand alone and shine without the dull glow of a backlight.

Vast Size Range
Any Size You Like
From the 42" for solo movie marathons to the crowd-pleasing 83" for the most exciting sporting showdowns, the vast LG OLED C3 size range features something for everyone.

webOS 23 new Home
Tailored to Your Liking
From your favorite content to your preferred way to view, webOS 23 new Home is the hub that revolves around you.

Sights and Sounds
Come To Life

Spellbinding Cinema
Scenes come to life with Dolby Vision's ultra-vivid picture and the immersive, spatial audio of Dolby Atmos.

The True Picture
Picture processing can remove a movie's intended charm. Filmmaker Mode preserves the director's cut for a more authentic way to enjoy films.

Endless Libraries of Entertainment
Tune into all the streaming services you love straight from your TV, including Netflix⁷, Paramount+, SkyShowtime, Disney+⁸, Prime Video⁹, Apple TV+¹⁰, and LG Channels.

Ultimate Gaming
Embark on Epic Gaming Adventures
Feel like a winner every time you play. A blazing-fast 0.1ms response time, NVIDIA G-Sync compatibility, AMD FreeSync Premium, and VRR support come together to create a clear, smooth picture that can't be rivaled, while the gamer-oriented UX and simple game streaming let you dive straight in and play on.

Game Dashboard & Optimizer
Game Settings at a Glance
Apply the ideal settings for your game genre and playing environment with Game Optimizer. Dive into Sound Tab and amplify the action or Game Tab to make sure everything looks and feels just right. There's no need to pause. Simply access the menu from Game Dashboard, which hovers over the action while you play.

Cloud Gaming
A World of Games to Play
Access GeForce NOW directly from your TV and discover a library with a colossal number of games to choose from.

The Sports Sensation
The Only Match for Games That Take Your Breath Away
Sports step into the spotlight. A personalized Sports Alert keeps you in the know about your favorite team, with direct access to match schedules from your home screen. With a decade of innovation, only LG OLED brings you stadium-like realism with a vast display and the crisp definition of the α9 AI Processor 4K Gen6 — ideal for watching two games at once with Multi View.